Design Council – Leading Business by Design

Design Council – Leading Business by Design.

The report’s eight recommendations for how companies can maximise the impact of design:

  1. Don’t limit the context in which design can operate
  2. Use design to differentiate
  3. Integrate design and branding
  4. Introduce a design process
  5. Trust and support your design talent
  6. Embed design in your organisational culture
  7. Design your work environment
  8. Don’t let the designer’s role be a straitjacket

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s